Hyoyeon (HYO) is a South Korean singer-songwriter, rapper, DJ and composer under SM Entertainment. She is a member of the girl group Girls' Generation and its second sub-unit Girls' Generation-Oh!GG.

HYO is also a member of the SUPER group - GOT the beat, who has gained immense popularity since their debut in early 2022.

HYO is not only one of the most popular K-pop artists, but also TOP female DJs in 2021 and 2022. After the successful “DJ HYO TOUR 2023 in North America,” she kept the momentum going with her “DJ HYO 2024 Spring USA Tour ‘Cherry Blossom,’” followed by the “USA Summer Tour 2024” and the “HYO 2025 Summer USA Tour.”